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About the Company.


shaka

Attitude.

sandals

Lifestyle.

hawaii

Hawaii.

Get Salty.


Our apparel company, born in Hawaii, celebrates island life with a salty attitude. Whether you are a kayaking champion or you’ve been on a surfboard once, Get Salty is for the feisty adventurer in all of us. With hats and car decals along with limited edition clothing and towels, keep checking in for new styles and designs.

Our Story.


After moving to Hawaii, Blair (our founder and CEO) began racing sailboats regularly to meet people and make friends. Her mother had skin cancer early in her life with a relapse 10 years later, so she was concerned about all the sun she was getting while racing and all her other new outdoors activities. She set out to find a hat for sun protection but couldn’t find anything that spoke to the nature of all her new hobbies. And thus, Get Salty was born. She actually had to order 12 hats to get the design made, so there were 11 to pawn off on friends! Luckily, in about a week, she had sold all 11 and realized the phrase might have some teeth. Since then, we’ve been adding new designs as outdoor inspiration occurs and steadily growing our retail partners.

Our Amazing Team


Blair Townley

Founder & CEO

Blair is the CEO and founder of Get Salty. She dreams up and designs all the styles, works with our printers to try new materials and ideas, handles the day to day paperwork and finances as well as customer relations. She loves seeing her hats on people around the island and is stoked Get Salty has developed such a cult following.

For fun Blair enjoys snorkeling, hoop dancing, beach days with friends and all things health and wellness. She is also a clinical herbalist, working with nature through plant medicine to help rebalance those in need. Both her careers overlap in exploring the natural world and she couldn’t be happier about that.

Carey Usher

Sales Rep

Carey is the founder of Style House Hawaii and is currently seeking retail partners for Get Salty to help reach discerning customers who fit the Get Salty lifestyle.  Style House Hawaii is a company which represents “goods that do good,” lifestyle, gift and wellness brands that use clean ingredients, responsibly sourced materials and give back to ​the community

Hobbies and interests include: being in nature, books, watching waves, having great chats with friends, drinking earl grey tea and hanging out with her new husband Stuart and one eyed dog Lola.

Casey Nakamura

Shipping Coordinator

Casey is in charge of shipping for Get Salty. Along with being the shipping coordinator, she also works at the Honolulu-based print shop where our small, but hard working team prepares all Get Salty merchandise with care and aloha for each customer. She loves working with a brand that embodies the fun spirit of Hawaii, and creates every product with that idea in mind!

When she’s not in the shop, she loves to spend time gardening and working with plants any way she can. Casey wants to create a sustainable lifestyle for herself and others through the incorporation of plants/plant-based products. She loves nature and spends her free time hiking, reading on the beach, or simply sitting in her garden. Wellness is also a current passion, with meditation as a very important daily practice done in nature or with her plants.